What's Happening?
Chloe Burrows, known for her appearance on 'Love Island', will join Tyler West as co-hosts of the Kiss Breakfast show. They will take over from Jordan Banjo and Perri Kiely, who are stepping down at the end
of January 2026. Burrows, a podcaster and TV personality, expressed excitement about joining the station, while West, a seasoned presenter, looks forward to bringing energy and humor to the show. The announcement marks a new chapter for Kiss FM, promising fresh content and dynamic interactions for listeners.
Why It's Important?
The appointment of Burrows and West as hosts of the Kiss Breakfast show reflects the station's strategy to attract a younger audience by leveraging popular personalities from reality TV and social media. Their presence is expected to bring a fresh perspective and increased engagement, potentially boosting the show's ratings and listener base. This move highlights the growing trend of integrating reality TV stars into mainstream media roles, capitalizing on their existing fan base and public appeal. The transition also signifies a shift in the station's programming approach, aiming to deliver more relatable and entertaining content.
