What's Happening?
Tea-based beauty products are becoming increasingly popular, with brands like Bulgari Parfums enhancing their iconic fragrances with high-quality green tea essence. The trend extends beyond fragrances to
include skin, bath, and hair care products, as well as home fragrances. Herbalist Myka Harris highlights the benefits of rooibos and honeybush teas for hair health, emphasizing their anti-inflammatory and antioxidant properties. This trend reflects a broader movement towards incorporating wellness and self-care into daily routines.
Why It's Important?
The rise of tea-based beauty products underscores a growing consumer interest in wellness and natural ingredients. This trend could drive innovation in the beauty industry, encouraging brands to explore new formulations that combine traditional beauty practices with modern wellness concepts. As consumers increasingly seek products that offer both aesthetic and health benefits, companies that successfully integrate these elements may see increased demand and customer loyalty.








