What's Happening?
Uncanned Music, a Chicago-based company, has been transforming the music experience in restaurants, bars, and hotels since its inception in 2013. Known for its bespoke music curation and vintage reel-to-reel
tape players, Uncanned Music has expanded its influence beyond Chicago to locations across the United States and internationally, including Hong Kong, Shanghai, and London. The company was founded by Scott McNiece, who began experimenting with restaurant playlists while working at Gilt Bar in Chicago. Uncanned Music's services include sound system design and acoustic treatment, aiming to enhance the hospitality experience by creating a comfortable and engaging atmosphere. The company collaborates with a network of artists, DJs, and music journalists to craft playlists that are tailored to the specific ambiance desired by their clients.
Why It's Important?
The work of Uncanned Music highlights the growing importance of curated music experiences in the hospitality industry. By providing customized soundscapes, the company enhances the overall customer experience, which can lead to increased patron satisfaction and loyalty. This trend reflects a broader movement within the industry to create unique and memorable environments that differentiate establishments in a competitive market. Additionally, Uncanned Music's success underscores the value of the 'human touch' in an era where digital and algorithmic solutions are prevalent. The company's approach demonstrates that personalized, analog solutions can coexist with modern technology, offering a distinctive edge in the hospitality sector.
