What's Happening?
Underdog Fantasy has introduced a new promotional offer for the final week of the 2025-26 NFL season and ongoing college football bowl games. The promotion, accessible through the promo code CBSSPORTS2,
allows new users to play with a $5 entry and receive $75 in bonus entries. This offer is available across various states, with specific terms and conditions depending on the user's location. The promotion coincides with key NFL matchups, including the NFC South title game between the Carolina Panthers and the Tampa Bay Buccaneers, as well as several NBA and college bowl games. Users can access the offer by downloading the Underdog Fantasy app, signing up, and entering the promo code during the registration process.
Why It's Important?
This promotional offer by Underdog Fantasy is significant as it aims to attract new users during a peak sports betting period, leveraging the excitement surrounding the NFL's final regular season games and college bowl season. The promotion could potentially increase user engagement and market share for Underdog Fantasy in the competitive sports betting industry. By offering substantial bonus entries, the company is positioning itself to capture a larger audience, particularly in states where sports betting is legal. This move reflects the broader trend of sports betting platforms using aggressive promotions to expand their user base and enhance customer loyalty.
What's Next?
As the NFL season concludes and college bowl games continue, Underdog Fantasy is likely to monitor the success of this promotion in terms of user acquisition and engagement. Depending on the outcome, the company may consider extending similar offers for upcoming sports events, such as the NFL playoffs and other major sporting events in 2026. Additionally, the response from competitors could lead to a series of promotional battles in the sports betting market, as companies strive to maintain and grow their customer bases.
