What's Happening?
Betterbrand, a company founded by Dr. Chris Jackson, PharmD, has announced the launch of BetterLungs™, a clinically-studied formula aimed at supporting natural lung health. The product was developed in response to the founder's personal loss of family members to smoking-related illnesses. BetterLungs™ is formulated with natural ingredients such as mullein and chlorophyll, which are intended to aid in mucus clearance and cough relief. The product's efficacy was validated in a 60-day triple-blind, placebo-controlled clinical trial conducted in 2025, which showed significant improvements in respiratory wellness among participants. Key findings from the trial included a 30% reduction in fatigue, reduced coughing, clearer airways, and less mucus buildup.
The product is now available at major retailers including CVS, Walgreens, and Amazon.
Why It's Important?
The introduction of BetterLungs™ is significant as it offers a natural alternative to traditional respiratory medications, which often come with side effects. The product's development highlights the potential for natural ingredients to provide effective health solutions, particularly in the area of respiratory wellness. This is especially relevant given the high discontinuation rate of clinical trials due to inconclusive results, making the success of BetterLungs™ noteworthy. The product's availability in major retail outlets also indicates a growing consumer demand for natural health products. This development could influence the broader health supplement market, encouraging more research and investment into natural health solutions.
What's Next?
As BetterLungs™ gains traction in the market, it is likely to attract attention from both consumers and competitors in the health supplement industry. The product's success could lead to further research into natural respiratory support solutions and potentially inspire similar innovations. Additionally, the positive clinical trial results may prompt healthcare professionals to consider recommending natural supplements as part of respiratory health management. Betterbrand's continued expansion and product development will be key to maintaining its competitive edge in the market.
Beyond the Headlines
The story of BetterLungs™ also underscores the personal motivations that can drive innovation in the health sector. Dr. Jackson's personal loss and subsequent dedication to developing a product that could help others avoid similar fates highlight the human element behind scientific advancements. This narrative may resonate with consumers seeking products developed with genuine care and purpose. Furthermore, the success of BetterLungs™ could encourage other entrepreneurs to pursue health innovations inspired by personal experiences, potentially leading to a more diverse and empathetic health product landscape.









