What's Happening?
Marshall Lewy, previously the chief content officer at Wondery, has been appointed to lead Audible's content strategy for North America. In his new role, Lewy will oversee a diverse range of audio content, including podcasts, audiobooks, and immersive
audio dramas. This move follows the dissolution of Wondery in August 2025, with Amazon integrating its narrative podcast team into Audible. Lewy's extensive experience in developing successful audio content, such as 'Dr. Death' and 'The Shrink Next Door', positions him to drive Audible's content strategy forward.
Why It's Important?
Lewy's appointment signifies Audible's commitment to expanding its content offerings and enhancing its position in the competitive audio entertainment market. By leveraging Lewy's expertise and industry connections, Audible aims to produce innovative and engaging content that appeals to a wide audience. This strategic move is part of Audible's broader effort to capitalize on the growing demand for audio content, particularly as consumers increasingly seek diverse and high-quality listening experiences. The integration of Wondery's team into Audible also highlights Amazon's strategy to consolidate its audio content production capabilities.
