What's Happening?
NBA star Stephen Curry recently showcased his support for WNBA player Angel Reese by wearing her debut signature sneakers, the 'Receipts Ready' edition, during a Golden State Warriors game against the Oklahoma City Thunder. Angel Reese, a standout player for the Chicago Sky, released her first signature shoe with Reebok in September 2025. The sneakers, which sold out in three unique colorways within hours of their release, represent Reese's personal style and story. Reese has expressed her pride in the collaboration, emphasizing that the shoe is more than just a product; it is a reflection of her journey and impact on the game. Curry's endorsement comes as part of his sneaker free agency tour, where he has been seen wearing various signature shoes
from other athletes.
Why It's Important?
Curry's public support of Angel Reese's signature sneakers highlights the growing recognition and support for women's sports, particularly in basketball. By wearing Reese's shoes, Curry not only endorses her brand but also brings attention to the achievements of female athletes in a predominantly male-dominated industry. This move could inspire other male athletes to support their female counterparts, potentially leading to increased visibility and opportunities for women in sports. Additionally, Reese's successful sneaker launch underscores the market potential for women's sports merchandise, encouraging brands to invest more in female athletes and their stories.
What's Next?
Following the success of her initial sneaker release, Angel Reese is likely to continue expanding her brand with new collaborations and colorways. The positive reception of her shoes may lead to further partnerships with Reebok or other brands, enhancing her influence in the sports apparel industry. For Stephen Curry, his ongoing sneaker free agency tour suggests that he may continue to explore and promote diverse athletic brands, potentially influencing market trends and consumer preferences. The broader impact of these developments could see more cross-gender collaborations in sports, fostering a more inclusive and supportive environment for athletes of all genders.
