What's Happening?
A Baltimore resident, Jane Labowitch, made an unexpected discovery at a thrift store in Columbia, Maryland. While browsing the racks at the 2nd Ave Thrift Store, she found a bright red sweater patterned with white sheep, priced at just $4.99. Labowitch immediately recognized the sweater as a vintage dupe of the famous 'Black Sheep' sweater worn by Princess Diana. The original sweater, designed by British brand Warm & Wonderful, became iconic after Diana wore it in 1981, shortly after her engagement to Prince Charles. The sweater symbolized Diana's whimsical and approachable style and has been a pop-culture icon ever since. In 2023, the original sweater worn by Diana sold at auction for $1.1 million. Labowitch's thrifted version appears to be an 1980s-era
knockoff inspired by the original design. After purchasing the sweater, Labowitch shared her find on Threads, a social media platform, where it quickly gained popularity.
Why It's Important?
This discovery highlights the enduring influence of Princess Diana's fashion choices on contemporary style. The 'Black Sheep' sweater, in particular, has become a symbol of Diana's unique fashion sense and continues to captivate fashion enthusiasts decades later. The sweater's reissue by Warm & Wonderful as the 'Diana edition' and its high auction value underscore its cultural significance. Labowitch's find also illustrates the potential for valuable discoveries in thrift stores, which can offer unique and historically significant items at a fraction of their market value. This story resonates with fashion lovers and thrift shoppers alike, showcasing the thrill of finding a piece of fashion history in an unexpected place.
What's Next?
Labowitch's discovery may inspire other thrift shoppers to seek out similar finds, potentially increasing interest in vintage and secondhand fashion. The popularity of her post on Threads suggests a growing community of fashion enthusiasts who appreciate the history and stories behind iconic garments. As interest in sustainable fashion continues to rise, thrift stores may see an increase in customers looking for unique and environmentally friendly clothing options. Additionally, the ongoing fascination with Princess Diana's style may lead to further reissues of her iconic outfits, keeping her legacy alive in the fashion world.
Beyond the Headlines
The story of Labowitch's thrift store find touches on broader themes of sustainability and the circular economy in fashion. As consumers become more conscious of the environmental impact of fast fashion, the appeal of secondhand shopping grows. Thrift stores offer a sustainable alternative by extending the life of clothing items and reducing waste. This trend aligns with the fashion industry's shift towards more responsible consumption practices. Moreover, the cultural impact of Princess Diana's style continues to influence modern fashion, demonstrating the lasting power of iconic figures in shaping trends and consumer preferences.









