What's Happening?
Emma Grede, CEO and co-founder of Good American and a founding partner of Skims, celebrated the launch of her debut book, 'Start With Yourself: A New Vision for Work & Life,' with a high-profile event hosted by Tory Burch and Diane von Furstenberg. The
event took place at Burch's Upper East Side home, gathering an intimate circle of fashion, media, and business executives. Notable attendees included Gayle King, Huma Abedin, and Joseph Altuzarra. The evening featured cocktails, caviar, and hors d'oeuvres, with guests mingling in candle-lit rooms adorned with Burch's home collection. The event also served as a reunion for long-time fashion friends, highlighting Grede's influence and connections in the industry.
Why It's Important?
The launch of Emma Grede's book marks a significant milestone in her career, showcasing her evolution from a fashion entrepreneur to an author. This event underscores the growing trend of business leaders and influencers leveraging their personal brands to expand into new domains. Grede's book aims to inspire others by sharing her journey and insights, potentially influencing aspiring entrepreneurs and professionals. The involvement of high-profile hosts like Tory Burch and Diane von Furstenberg highlights the importance of networking and collaboration in the fashion and business industries, reinforcing the value of community and support among women leaders.
What's Next?
Following the New York launch, Emma Grede is set to embark on a nationwide book tour, featuring live events with notable figures such as Martha Stewart, Tracee Ellis Ross, and Misty Copeland. This tour will further promote her book and message, potentially reaching a wider audience and inspiring more individuals. Additionally, Grede plans to promote her book internationally with a trip to London. The success of this book launch and tour could open new opportunities for Grede, both in publishing and other entrepreneurial ventures, as she continues to expand her influence and impact.












