What's Happening?
The Retail TouchPoints' Store Operations and Experience Benchmark Survey reveals that despite the growth of ecommerce, brick-and-mortar stores remain a vital part of the retail landscape. The survey, now in its 16th year, provides insights from retail leaders
on the evolving role of physical stores. Key findings include the increasing deployment of AI in store environments, trends in hiring and training store associates, and the technologies retailers are most optimistic about for 2026. The survey also highlights plans for new store openings versus remodels and the alignment of store operations priorities with budgeting. This information is crucial for understanding how retailers are adapting to changes in consumer behavior and technological advancements.
Why It's Important?
The continued importance of brick-and-mortar stores underscores the need for retailers to innovate and adapt to changing consumer expectations. The integration of AI into store operations can enhance customer experiences, streamline operations, and improve employee training and retention. As retailers plan for new store openings and remodels, they must consider how to effectively incorporate technology to meet the demands of modern shoppers. This shift towards more technologically advanced and customer-centric store environments could lead to increased customer satisfaction and loyalty, ultimately impacting the retail industry's competitive landscape.













