What's Happening?
Baiduri Bank has been honored at the Asian Management Excellence Awards 2026, receiving accolades for Brunei Executive of the Year - Banking and Brunei Employee Engagement of the Year - Banking. Under the leadership of CEO Ti Eng Hui, the bank has achieved significant milestones, including a net profit of BND95.1 million in 2024 and the successful migration to a cloud-native core banking system. The bank has also launched digital solutions like Tap2Pay and AI-powered credit modeling. Baiduri Bank's commitment to sustainable growth is evident in its comprehensive Sustainability Framework and the establishment of a Financial Wellness Centre. The bank's employee engagement strategy, guided by the Baiduri Greenprint, has resulted in a 79% engagement rate,
surpassing global benchmarks.
Why It's Important?
Baiduri Bank's recognition highlights the critical role of digital innovation and employee engagement in the banking sector. The bank's achievements demonstrate how strategic leadership and a focus on technology can drive financial performance and enhance customer service. The emphasis on sustainability and employee engagement reflects a broader industry trend towards responsible banking practices and workforce development. Baiduri Bank's success serves as a model for other financial institutions aiming to balance profitability with social responsibility and employee satisfaction.
What's Next?
Baiduri Bank's continued focus on innovation and sustainability positions it well for future growth. The bank's initiatives to develop a future-ready workforce and enhance digital capabilities suggest ongoing efforts to adapt to an evolving financial landscape. As the bank expands its regional footprint and strengthens its sustainability practices, it may influence industry standards and encourage other institutions to adopt similar strategies.









