What's Happening?
A new self-service kiosk named Simply Paddle has been launched in Manitowoc, offering kayak and paddleboard rentals. Located on River Point Drive, the kiosk provides an easy and automated way for individuals to rent watercraft. Users can select their
desired equipment, agree to a waiver, and make payments through the kiosk system, which then unlocks the necessary gear. The initiative, started by Ben and Stephanie Peters, aims to provide a convenient way for locals and tourists to enjoy water activities. The kiosk offers a variety of options, including single and tandem kayaks, as well as stand-up paddleboards.
Why It's Important?
The introduction of Simply Paddle's self-service kiosk represents a growing trend towards automation and convenience in recreational services. This development is particularly relevant in the context of increasing demand for outdoor activities, as people seek safe and socially distanced leisure options. By simplifying the rental process, the kiosk could attract more visitors to the area, potentially boosting local tourism and the economy. Additionally, the business model could serve as a blueprint for similar ventures in other locations, promoting the use of technology to enhance customer experience in the recreational sector.











