What's Happening?
BTS members Jin, V, and Jimin participated in a cooking session, preparing Korean dishes janchi-guksu and misugaru. Jin, the most experienced cook, led the session while V and Jimin added humor with their antics. The video, posted by Vogue, coincides
with the release of BTS's new album 'ARIRANG', which marks a change in their musical direction. The band has been active with performances and appearances following the album's release.
Why It's Important?
The cooking video highlights BTS's ability to engage with fans beyond music, showcasing their personalities and camaraderie. This approach strengthens their fan base and maintains interest in their activities. The release of 'ARIRANG' and subsequent performances demonstrate BTS's global influence and their strategic efforts to evolve their music. Their activities contribute to the cultural impact of K-pop and its growing presence in international markets.
