What's Happening?
21 Savage revealed in a recent interview that he advised Drake not to engage in a lyrical battle with Kendrick Lamar during their 2024 feud. Savage believed that Drake, already at the top of the rap game,
had nothing to gain from the exchange. He described the situation as 'rigged' by public perception, suggesting that even if Drake won, he would still be seen as the 'bad guy.' Despite Savage's advice, Drake felt challenged lyrically and proceeded to release diss tracks. The feud resulted in a series of exchanges, with public opinion favoring Lamar as the victor. Meanwhile, 21 Savage has released a new album, continuing his collaboration with Drake.
Why It's Important?
The advice from 21 Savage highlights the strategic considerations artists must weigh in public feuds, especially when they are at the peak of their careers. For Drake, engaging in a battle with Kendrick Lamar posed a risk to his reputation and standing in the music industry. The outcome of such feuds can influence public perception and impact an artist's career trajectory. This situation underscores the complexities of maintaining a top position in the competitive music industry, where public opinion can significantly affect an artist's legacy and future opportunities.








