What's Happening?
NBCUniversal, in partnership with the Army & Air Force Exchange Service, will provide free streaming access to the Milan Cortina 2026 Winter Olympic Games for service members and veterans worldwide. This initiative allows military personnel to stream the Olympics on personal devices through ShopMyExchange.com. The coverage includes over 2,500 hours of Olympic events, featuring more than 2,900 athletes from 92 countries. The Winter Olympics will take place from February 6 to February 22, 2026.
Why It's Important?
This initiative highlights the commitment to enhancing the quality of life for service members and their families by providing them access to global events like the Olympics. It underscores the role of media partnerships in supporting military communities,
offering them a sense of connection and entertainment regardless of their location. The extensive coverage ensures that service members can enjoy the Olympics, fostering morale and engagement within the military community.
What's Next?
As the Winter Olympics approach, service members will prepare to access the streaming service, ensuring they have active ShopMyExchange.com accounts. NBCUniversal and the Exchange will likely continue to promote this offering, emphasizing its benefits to military personnel. The success of this initiative could lead to similar partnerships for future global events, further enhancing the entertainment options available to service members.
