What's Happening?
Guggenheim Brothers Media and Ethmar International Holding have partnered to launch a multi-million-dollar investment fund in Abu Dhabi. The fund aims to support media, entertainment, and the digital creative
economy, aligning with Abu Dhabi's vision to become a global hub for creative industries. The initiative is led by Dillon Lawson-Johnston and Criswell Fiordalis, who bring extensive industry experience. The fund seeks to provide creative entrepreneurs with opportunities to thrive globally, leveraging the Guggenheim legacy and Ethmar's strategic vision.
Why It's Important?
This partnership represents a significant investment in the global media and entertainment sectors, with a focus on fostering innovation and creativity. By establishing a fund in Abu Dhabi, the initiative aims to position the emirate as a leader in the creative economy, attracting talent and investment from around the world. The collaboration between Guggenheim Brothers and Ethmar could lead to new opportunities for creative entrepreneurs, enhancing cultural exchange and economic growth. The fund's success could serve as a model for similar initiatives in other regions.








