What's Happening?
Pertlink, a company with a 25-year history in the hospitality sector, has unveiled a new brand identity and strategic focus on integrating practical artificial intelligence (AI) solutions into the industry. The company aims to help hospitality businesses navigate the complex AI landscape by providing practical tools and frameworks. Pertlink's new initiatives include AI Playbooks tailored for various hotel departments, such as housekeeping and human resources, to enhance productivity and guest experiences. The company also offers a Vendor AI Playbook to assist solution providers in effectively engaging with hotels.
Why It's Important?
Pertlink's focus on practical AI applications in hospitality addresses the industry's need for clarity amidst the rapid influx of
AI technologies. By providing structured guidance and tools, Pertlink helps hotels leverage AI to improve operations without increasing risks. This approach could lead to significant advancements in how hotels manage resources, enhance guest experiences, and maintain competitive advantages. As AI continues to evolve, Pertlink's initiatives may set a standard for integrating technology in hospitality, influencing industry practices globally.
What's Next?
With its new brand identity, Pertlink is poised to lead the hospitality industry through its next phase of digital transformation. The company's AI Playbooks and other resources are expected to become essential tools for hotels seeking to implement AI solutions effectively. As the industry adapts to these changes, Pertlink's role as a trusted advisor will likely grow, potentially influencing broader adoption of AI technologies in hospitality.
