What's Happening?
A rare Kia Vigato, which is essentially a rebadged Lotus Elan M100, has appeared on the Bring a Trailer auction site. Originally launched by Lotus in 1989, the Elan M100 was a front-wheel-drive convertible that faced skepticism from purists due to its
layout. Despite this, the car was praised for its handling and turbocharged engine. Kia acquired the tooling for the Elan M100 in 1995 and began producing it as the Kia Elan, marking its only foray into sports cars. The Vigato, as it was known in Japan, is a rare find, especially in North America. This particular model, imported from Japan to Canada, has just 33,000 miles on the odometer and features a 1.8-liter engine producing 155 horsepower, paired with a five-speed manual transmission.
Why It's Important?
The appearance of the Kia Vigato on an auction site highlights the unique history and global journey of this vehicle, which combines British engineering with Korean manufacturing. It underscores Kia's historical ambition to diversify its lineup beyond economy cars, a strategy that has contributed to its current success in the global automotive market. For collectors and enthusiasts, the Vigato represents a rare opportunity to own a piece of automotive history that blends different cultural and engineering influences. This auction could also spark increased interest in other rare and collectible vehicles from the 1990s, a decade that is gaining popularity among car collectors.
What's Next?
The auction for the Kia Vigato is set to conclude on April 9, and it will be interesting to see the final bid, which could set a precedent for the value of similar rare vehicles. The outcome may influence future auctions of unique cars from the same era. Additionally, the interest generated by this auction might encourage Kia to explore the potential for re-entering the sports car market, leveraging its historical models as a foundation for new designs.
Beyond the Headlines
The Kia Vigato's story reflects broader trends in the automotive industry, such as the globalization of car manufacturing and the blending of different automotive cultures. It also highlights the potential for lesser-known models to gain recognition and value over time, especially as nostalgia for past decades grows. This could lead to a reevaluation of other overlooked models from the 1990s, potentially increasing their desirability and market value.









