What's Happening?
Swatch Group has reinforced its sustainability leadership by achieving carbon neutrality for Scope 1 and Scope 2 emissions in Switzerland by the end of 2024. This milestone was reached through 100 percent renewable electricity sourcing and local carbon offset
initiatives. The company's Sustainability Report 2025 highlights a strategy focused on product longevity, full supply chain control, and long-term industrial investments. Swatch Group has expanded its photovoltaic capacity to 15,500 MWh annually and implemented water conservation efforts, resulting in a 15 percent reduction in consumption compared to the 2021 baseline. The company is also investing heavily in sustainable infrastructure, allocating over CHF 40 million to upgrade historic buildings with energy-efficient systems. Circular economy principles are embedded in product design, with over 60 percent of steel used in production sourced from recycled materials. Swatch Group is advancing battery technologies and Sun-to-Liquid fuels through its subsidiary Belenos Clean Power, aiming to decarbonize logistics and transportation.
Why It's Important?
Swatch Group's achievements in sustainability are significant as they demonstrate how traditional manufacturing can evolve into a low-impact, circular, and future-ready industrial model. By achieving carbon neutrality and integrating renewable energy sources, Swatch Group sets a precedent for other companies in the manufacturing sector to follow. The company's focus on product longevity and circular materials not only reduces environmental impact but also enhances the durability and repairability of its products, aligning with consumer demand for sustainable goods. Swatch Group's investments in sustainable infrastructure and innovative materials contribute to reducing operational emissions and preserving industrial heritage. These efforts support global sustainability goals and highlight the importance of integrating environmental responsibility into business operations.
What's Next?
Swatch Group plans to continue its sustainability efforts by increasing the percentage of recycled steel used in production to 80 percent by 2030. The company will also focus on advancing innovative materials like Bioceramic and researching sustainable alternatives that reduce environmental impact without compromising quality. Swatch Group's commitment to responsible sourcing and waste reduction will remain a priority, with ongoing efforts to recover and recycle industrial metal waste. The company's strategy is anchored in the 'Longevity Pillar,' emphasizing the sustainability of mechanical watches due to their durability and repairability. Swatch Group's investments in sustainable infrastructure and energy-efficient systems will continue to support its goal of reducing operational emissions while preserving industrial heritage.











