What's Happening?
Accounting Today has initiated the survey process for its annual 'Wealth Magnets' ranking, which lists the top CPA financial planners by assets under management (AUM) for 2026. This ranking, now in its twentieth year, provides insights into the financial planning
sector within CPA firms. Eligible candidates must be CPA firms with a financial planning practice or closely associated with one, and at least one planner must hold a CPA credential. The survey is open until May 5, 2025, and the results will be published in June both online and in the print edition of Accounting Today.
Why It's Important?
The 'Wealth Magnets' ranking by Accounting Today is a significant resource for understanding the landscape of financial planning within CPA firms. It highlights firms that excel in managing assets, offering a benchmark for industry standards and practices. This ranking can influence the reputation and business opportunities for listed firms, attracting potential clients and partnerships. Additionally, it provides valuable data for industry analysis, helping stakeholders identify trends and shifts in financial planning strategies. For CPA firms, being included in this ranking can enhance credibility and visibility in a competitive market.
What's Next?
As the survey window remains open, CPA firms will be preparing their submissions to ensure they meet the criteria for inclusion in the ranking. Firms may focus on showcasing their financial planning capabilities and the expertise of their planners to improve their chances of being listed. Once the survey closes, Accounting Today will analyze the data and compile the final ranking, which will be eagerly anticipated by industry professionals. The publication of the ranking will likely spark discussions on best practices and innovations in financial planning within CPA firms.













