What's Happening?
The NSW Visitor Economy Forum and the NSW Tourism Awards are set to take place together for the first time at ICC Sydney on November 9, 2026. Hosted by Destination NSW, the forum is a free event open to all stakeholders in the visitor economy, aiming
to share insights and explore trends. The NSW Tourism Awards, presented by the NSW Tourism Association, will recognize excellence in the tourism industry. This collaboration reflects a commitment to building a resilient and sustainable visitor economy in New South Wales, with a goal to increase visitor expenditure to $91 billion over the next decade.
Why It's Important?
The joint hosting of the NSW Visitor Economy Forum and the NSW Tourism Awards represents a strategic effort to strengthen the state's tourism sector. By aligning these events, stakeholders can benefit from shared insights and networking opportunities, fostering collaboration and innovation. The initiative supports the NSW Government's strategy to enhance the visitor economy, which is crucial for economic growth and job creation. As the tourism industry continues to navigate post-pandemic challenges, such events are vital for driving recovery and ensuring long-term sustainability.











