What's Happening?
The Seattle Mariners are set to play four games on NBC's Sunday Night Baseball in 2026, following their impressive performance in the 2025 season. The Mariners reached the American League Championship Series and won the AL West for the first time in over two decades, capturing national attention. As part of a new television rights deal between Major League Baseball and NBCUniversal, the Mariners will be featured in games against the Cleveland Guardians, San Diego Padres, Toronto Blue Jays, and Houston Astros. This deal marks the return of Major League Baseball to NBC after 25 years, with NBC and Peacock streaming 25 Sunday Night Baseball games each season. The July 5 game against the Blue Jays is particularly notable, as Toronto defeated Seattle in the 2025 ALCS.
Why It's Important?
This development is significant as it highlights the Mariners' rising prominence in Major League Baseball, providing them with a national platform to showcase their talent. The exposure on NBC's Sunday Night Baseball could enhance the team's visibility and fan base, potentially increasing their marketability and revenue. For NBC, this deal represents a strategic move to re-enter the baseball broadcasting arena, potentially attracting a wider audience and boosting viewership. The inclusion of the Mariners in these high-profile games underscores their growing status in the league, particularly with standout players like Cal Raleigh and Julio Rodriguez gaining recognition.
What's Next?
As the Mariners prepare for the 2026 season, they will likely focus on maintaining their competitive edge to capitalize on the national exposure. The team's performance in these televised games could influence public perception and player accolades, such as the potential AL MVP candidacy for Julio Rodriguez. NBC will continue to finalize its broadcasting team, with Jason Benetti rumored as a top candidate for play-by-play commentary. The broader impact of this deal may also prompt other networks to reconsider their sports broadcasting strategies, potentially leading to more competitive bidding for future MLB rights.
