What's Happening?
Rashan Brown, an ESPN product manager, has successfully turned his passion for poetry into a lucrative side business. His venture, 'Poetry me, please,' is a spoken-word poetry showcase based in New York
that hosts monthly events. The business, founded in 2020, generated $148,000 in revenue in 2024, averaging $12,000 per month. Despite the high revenue, Brown reinvests profits back into the business and does not take a personal income from it. The events feature performances by selected artists, who receive video and photo documentation of their appearances. Brown manages the business alongside a team of contractors and personal staff, ensuring the smooth operation of each event.
Why It's Important?
Brown's success highlights the potential for creative side hustles to generate significant income while providing a platform for artists. His business model, which supports artists by offering free performance opportunities and professional media coverage, challenges traditional pay-to-play models in the arts. This approach not only benefits the artists but also enriches the cultural landscape by making poetry more accessible to the public. Brown's story is an inspiring example of how passion and creativity can be harnessed to create a sustainable business, offering insights for aspiring entrepreneurs in the creative industry.
