What's Happening?
Natasha Zinko's Fall 2026 fashion show, titled 'Family Bizness,' showcased a collection inspired by her upbringing in post-Soviet Odessa. The collection featured garments made from repurposed materials, such as pencil skirts from tablecloths and coats from bedcovers, reflecting a make-do-and-mend ethos. The show highlighted the creativity and resourcefulness of Zinko's community, with models donning quirky accessories like giant curlers and oven mitts. The collection aims to resonate with the reduce, reuse, recycle generation, offering a thought-provoking take on sustainable fashion.
Why It's Important?
Zinko's collection underscores the growing trend of sustainability in fashion, challenging the fast-fashion industry by promoting upcycling and recycling. This approach
not only appeals to environmentally conscious consumers but also encourages the fashion industry to rethink production practices. By drawing on personal and cultural history, Zinko's work highlights the potential for fashion to tell stories and foster community connections. The collection's emphasis on sustainability could influence other designers and brands to adopt similar practices, potentially leading to a broader shift in the industry towards more eco-friendly methods.













