What's Happening?
TicketSmarter, a subsidiary of Kustom Entertainment, has been named one of the 10 Best Ticket Resale Sites of 2026 by Forbes Advisor. The recognition highlights TicketSmarter's pricing transparency, competitive seller fees, and strong buyer protections. As part of Kustom Entertainment's strategic focus on live events and ticketing, TicketSmarter offers tickets to over 125,000 live events, including concerts, sports, and theater. This accolade comes as Kustom Entertainment undergoes a strategic pivot, divesting non-core assets to concentrate on its ticketing platform and live event production.
Why It's Important?
The recognition from Forbes Advisor underscores TicketSmarter's position as a leading player in the competitive ticket resale market. This accolade not
only validates the company's business model but also enhances its reputation among consumers and industry stakeholders. As Kustom Entertainment focuses on expanding its live event production and ticketing services, such recognition can attract more partnerships and increase consumer trust. The emphasis on pricing transparency and buyer protections aligns with consumer demand for fair and secure ticket purchasing experiences.
What's Next?
Kustom Entertainment plans to leverage the success of TicketSmarter and its flagship event, the Country Stampede Music Festival, to expand its nationwide event production and ticketing services. The company is also divesting its video solutions division to focus on its core entertainment business. As the live event industry continues to recover and grow, TicketSmarter's recognition could lead to increased market share and new opportunities for collaboration with event organizers and venues. Consumers can expect continued improvements in ticketing services, with a focus on transparency and security.
