What's Happening?
Giuseppe Di Morabito has released his Pre-Fall 2026 collection, drawing inspiration from T.S. Eliot's 'The Waste Land.' The collection is described as a constellation of fragments, merging AI-generated
images with analogue photographs. Di Morabito explores themes of beauty emerging from crisis, with designs that juxtapose romanticism and distance. The collection features capes, trenches, and shearlings with military closings and fitted waists, alongside accessories like rhinestoned hairpins and silk organza flowers. The color palette includes earthy neutrals with accents of petrol, lilac, and pale blue.
Why It's Important?
This collection reflects a growing trend in fashion where designers draw inspiration from literature and art, creating pieces that are both aesthetically pleasing and intellectually stimulating. Di Morabito's work highlights the intersection of technology and traditional craftsmanship, showcasing how AI can be integrated into fashion design. The collection's themes of protection and seduction resonate with contemporary societal issues, offering a narrative that is both personal and universal. This approach may influence future fashion trends, encouraging designers to explore deeper narratives and innovative techniques.
Beyond the Headlines
The use of AI in fashion design raises questions about the role of technology in creative industries. Di Morabito's collection challenges the notion of artificiality in fashion, suggesting that technology can enhance rather than detract from the authenticity of design. This development may lead to broader discussions about the ethical implications of AI in creative fields and its potential to redefine artistic expression.








