What's Happening?
Meta Platforms, the parent company of WhatsApp, is under investigation by the Common Market for Eastern and Southern Africa (COMESA) for potential antitrust violations. The probe focuses on changes to WhatsApp Business Solution Terms that may unfairly restrict third-party AI providers. The investigation will assess whether these changes limit access for rival AI services while favoring Meta's own tools, potentially constituting an abuse of dominance. The inquiry is part of a broader scrutiny of Meta's practices across Africa and other regions.
Why It's Important?
The investigation highlights the growing regulatory challenges faced by major tech companies in Africa, a rapidly expanding digital market. WhatsApp is a critical communication and commerce tool on the continent,
and any restrictions on third-party AI services could impact startups and developers. The outcome of this investigation could influence regulatory approaches to digital platforms in Africa and beyond, potentially affecting how tech companies operate in emerging markets. It also underscores the importance of fair competition and access to digital services in fostering innovation and economic growth.
What's Next?
The COMESA commission has invited stakeholders to submit feedback by March 16, 2026, as part of its fact-finding process. The investigation's findings could lead to regulatory actions or changes in Meta's business practices in the region. The case may also set a precedent for how antitrust issues are addressed in Africa's digital economy, influencing future regulatory frameworks. As the investigation progresses, Meta will need to navigate complex legal and market dynamics to maintain its position in the African market.
