What's Happening?
The Weeknd and KISS have both achieved a significant milestone by joining YouTube's Billion Views Club. The Weeknd's 'Blinding Lights' video, released in 2020, has become his seventh video to surpass a billion views. The video features the artist in a red blazer and shades, wandering through Las Vegas. KISS's 'I Was Made for Lovin' You' video, originally filmed in 1979, has also reached a billion views, marking the band's first entry into the club. The video showcases the band in their iconic makeup and outfits, performing under flashing lights.
Why It's Important?
This achievement highlights the enduring popularity and cross-generational appeal of both The Weeknd and KISS. For The Weeknd, it reinforces his status as a leading figure in contemporary music, with
multiple videos achieving massive viewership. For KISS, it demonstrates the lasting impact of their music and brand, as a video from the late 1970s continues to resonate with audiences today. This milestone also underscores the power of digital platforms like YouTube in shaping music consumption and artist recognition.
