What's Happening?
Zelim has announced the appointment of Mike Collier as its new Sales Director, effective January 2026. Collier, who previously led business development at MARSS, brings over 20 years of experience, including significant contributions to the cruise and defense sectors. His appointment is part of Zelim's strategy to expand its market presence, particularly following the deployment of their man-overboard detection technology, ZOE, on cruise ships in 2025. Collier will work alongside Barry Park, the Sales Director for the energy sector, to enhance Zelim's leadership team and explore new market opportunities.
Why It's Important?
Collier's appointment is a strategic move for Zelim as it seeks to capitalize on growth opportunities in the cruise and defense industries.
His experience and leadership are expected to strengthen Zelim's market position and drive the adoption of its safety technologies. This development is crucial for the company as it aims to meet increasing safety expectations and potential regulatory requirements in the cruise industry. The expansion of Zelim's sales function reflects its commitment to innovation and customer engagement, which are vital for sustaining competitive advantage and achieving long-term growth.
