What's Happening?
Sega has announced the use of generative AI in the development of its new game, Crazy Taxi: World Tour, which was revealed during the Xbox Games Showcase. The game's Steam page includes a disclaimer stating that generative AI was used as a support tool
for developers, allowing them to focus more on creative tasks. Sega confirmed that AI was employed to assist in creating background assets, but emphasized that no AI was used in reference to the performers in the game. This announcement has led to mixed reactions from fans, with some expressing frustration over the use of AI-generated content in the game.
Why It's Important?
The use of generative AI in game development represents a significant shift in how video games are created, potentially reducing development time and costs. However, it also raises concerns about the authenticity and originality of game content, as well as the potential impact on employment for artists and developers. Sega's decision to use AI tools highlights the growing trend of incorporating AI in creative industries, which could lead to broader acceptance or increased scrutiny depending on consumer and industry reactions. The response from fans indicates a divide in opinion, which could influence future decisions by game developers regarding AI use.
