What's Happening?
VenueSuite, a cloud-based Event Management and Reservations System, has announced a new integration with Shiji’s Daylight PMS. This collaboration aims to streamline meeting and event (M&E) bookings for
hotels by automating manual workflows and expediting responses to corporate bookers. The integration combines VenueSuite’s dynamic booking engine and branded e-Proposals with Shiji Daylight PMS’s robust data infrastructure. This allows hotels to respond to M&E inquiries more quickly, reduce manual data entry, and improve conversion rates. The integration synchronizes processes such as availability, F&B package pricing, and room rates, presenting this data instantly to corporate planners and bookers. This development is expected to enhance operational efficiency and increase confirmed bookings for hotels.
Why It's Important?
The integration between VenueSuite and Shiji Daylight PMS is significant for the hospitality industry as it addresses long-standing challenges in managing event bookings. By automating repetitive tasks and providing real-time data synchronization, hotels can offer faster and more transparent services to corporate bookers. This not only improves customer satisfaction but also boosts conversion rates, potentially increasing revenue for hotels. The ability to respond to M&E requests within 30 minutes can increase conversion rates by up to 60%, highlighting the financial benefits of this integration. Additionally, the collaboration reflects a broader trend towards adopting scalable, open technology solutions in the hospitality sector to enhance profitability and operational agility.
What's Next?
As hotels begin to implement this integrated system, they may experience a shift in how they manage event bookings and customer interactions. The increased efficiency and reduced manual workload could lead to a reallocation of resources towards more strategic tasks. Hotels might also explore further technological integrations to enhance other aspects of their operations. The success of this integration could encourage other technology providers in the hospitality industry to pursue similar collaborations, potentially leading to a more interconnected and efficient ecosystem.
