What's Happening?
Salmon, a Manila-based consumer finance app, has raised $100 million in equity and debt to enhance digital banking services for underbanked Filipinos. Founded by former Tinkoff executives, Salmon aims to provide financial products such as revolving credit
lines and installment loans to individuals with limited credit history. The company acquired a rural bank to secure its banking license and is leveraging digital processes to streamline loan applications, offering quick decisions and flexible credit options.
Why It's Important?
This funding round underscores the growing demand for digital financial services in the Philippines, a market characterized by a large unbanked population and a rapidly evolving fintech landscape. By providing accessible credit options, Salmon is addressing a significant gap in the financial services sector, potentially improving financial inclusion and economic opportunities for many Filipinos. The company's innovative approach could set a precedent for other fintech startups in similar markets.
What's Next?
With the new capital, Salmon plans to scale its operations and introduce new financial products. The company is also considering international expansion within the next two years, contingent on its success in the Philippine market. Salmon's growth strategy will likely focus on enhancing its digital platform and expanding its customer base through strategic partnerships and marketing initiatives.












