What's Happening?
Foundation Source has released its 2026 Donor Survey, indicating that 93% of high-net-worth donors plan to maintain or increase their charitable giving despite economic and political uncertainty. The survey highlights that nearly half of the donors intend
to give more, driven by strong portfolio performance and increased community needs. Economic conditions, political environment, and stock market performance are key factors influencing donors' outlooks. The survey also reveals donors' priorities, such as making an impact on causes they care about, involving the next generation, and ensuring consistent support for nonprofits. Education and human services are the leading cause areas donors plan to support.
Why It's Important?
The survey underscores the resilience of high-net-worth donors in the face of economic and political challenges, highlighting their commitment to philanthropy. This resilience is crucial for nonprofits that rely on consistent funding to support various causes. The findings suggest that donors are adopting a strategic, long-term mindset, focusing on meaningful impact and legacy building. This approach could lead to more effective philanthropy, as donors seek to integrate charitable goals with financial plans. The emphasis on education and human services indicates a focus on addressing fundamental societal needs, which could have lasting positive effects on communities.
