What's Happening?
Simpson Grierson, a New Zealand law firm with a 140-year history, is leveraging artificial intelligence (AI), hybrid work models, and revamped governance to strengthen its people strategy. The firm, known for its long employee tenure, is adapting to modern
challenges by fostering a culture of trust and offering growth opportunities. Jo Stevenson, the firm's people and culture director, highlighted the importance of these strategies in maintaining high retention rates. The firm has evolved from a traditional local government-focused practice to a top-tier competitor, offering a wide range of services. The hybrid work model has improved focus but also presented challenges in maintaining collaboration and office 'vibe'.
Why It's Important?
The approach taken by Simpson Grierson reflects broader trends in the legal industry and beyond, where firms are increasingly adopting technology and flexible work arrangements to attract and retain talent. By focusing on trust and employee development, the firm is positioning itself to remain competitive in a rapidly changing environment. This strategy could serve as a model for other organizations facing similar challenges, particularly in industries where long-term employee retention is crucial. The emphasis on AI and hybrid work also highlights the ongoing shift towards more adaptable and resilient business practices.













