What's Happening?
Professional snowboarder Bea Kim is raising awareness about the impact of climate change on winter sports. At the Hearst Eco-Conscious Living Summit, Kim discussed the challenges posed by disappearing snow and the need for athletes to become climate advocates.
She emphasized the importance of preserving snow for the future of snowboarding and highlighted her involvement with Protect Our Winters, a climate advocacy organization. Kim's efforts aim to inspire others to take action and address the environmental issues affecting winter sports.
Why It's Important?
Bea Kim's advocacy highlights the critical intersection between sports and environmental sustainability. As climate change threatens the availability of snow, winter sports face significant challenges that could impact athletes and local economies reliant on tourism. Kim's efforts to raise awareness and promote climate action are crucial for ensuring the future of snowboarding and other winter sports. Her involvement with advocacy organizations demonstrates the role athletes can play in driving environmental change and influencing public policy.











