What's Happening?
Korean toner pads have become a staple in skincare routines, offering a hydrating and soothing step between cleansing and other skincare applications. According to Charlotte Cho, co-founder of Soko Glam, these pads are designed to calm and refresh the skin, providing a quick facial-like experience. Unlike traditional Western toners, Korean toner pads are gentler and more convenient, often featuring a double-sided design for exfoliation and hydration. They are popular for their portability and ease of use, making them a favorite for travel and busy schedules. The pads often include ingredients like Centella asiatica and mugwort, known for their soothing properties, and collagen for added hydration.
Why It's Important?
The popularity of Korean toner pads highlights
a shift in skincare preferences towards products that offer both convenience and effective results. This trend reflects a broader consumer interest in Korean beauty products, known for their innovative formulations and focus on hydration and skin health. The use of these toner pads can streamline skincare routines, making them accessible to a wider audience, including those with busy lifestyles. This development also underscores the growing influence of Korean beauty standards in the global market, as consumers increasingly seek products that promise a 'glass skin' appearance.









