What's Happening?
Bunnik Tours has concluded its Big Birthday Giveaway, a travel trade incentive celebrating the company's 30th anniversary. The campaign, which ran from April to November 2025, offered over $70,000 in travel prizes to Australian travel agents. The initiative aimed to reward agents for their support and strengthen partnerships. Major prizes included trips to Peru, Egypt, Sri Lanka, and Portugal. The giveaway was part of Bunnik Tours' efforts to engage with the travel trade and promote their small group tours, known for immersive experiences and expert local guides.
Why It's Important?
The success of Bunnik Tours' giveaway highlights the importance of strong relationships between travel companies and agents. By offering significant incentives, Bunnik Tours not only
celebrated its milestone but also reinforced its commitment to the travel trade. This approach can enhance brand loyalty and encourage agents to promote Bunnik Tours' products more effectively. The initiative also reflects a broader trend in the travel industry, where companies are increasingly recognizing the value of agent partnerships in driving business growth.
What's Next?
Following the giveaway, Bunnik Tours plans to continue supporting travel agents through incentives and familiarization trips. The company has announced a new famil opportunity in collaboration with Singapore Airlines, allowing agents to explore South Korea. This ongoing engagement with the travel trade is likely to strengthen Bunnik Tours' market position and foster long-term partnerships. As the company looks to the future, it may explore additional ways to innovate and enhance its offerings to meet the evolving needs of travelers and agents alike.
