What's Happening?
Juun.J's creative director, Jung Wook-jun, has unveiled a Fall 2026 collection that marks a shift from casual to formal fashion. The collection, showcased in Paris, features a blend of traditional tailoring with innovative designs. Jung Wook-jun emphasizes a return to classic formal styles, moving away from the casual hip-hop trends of the past decade. The collection includes unique pieces such as sharp jackets, fitted leather shirts, and tailored slacks, alongside hybrid designs that mix business and party elements. Notably, the collection also experiments with denim, transforming it into formal attire through creative tailoring techniques.
Why It's Important?
This collection signifies a potential shift in fashion trends towards more formal attire, which could
influence consumer preferences and retail strategies. As fashion houses like Juun.J lead this change, retailers may need to adjust their offerings to meet new demands. This shift could also impact the fashion industry's supply chain, as the demand for different materials and styles changes. Additionally, the collection's innovative approach to formalwear could inspire other designers to explore new creative directions, potentially leading to a broader transformation in the fashion landscape.









