What is the story about?
What's Happening?
Pluto TV is set to stream full seasons of popular CBS shows for free this fall. The partnership with CBS will allow viewers to access complete seasons of six hit series, including 'Elsbeth,' 'Ghosts,' 'Matlock,' 'NCIS: Origins,' 'Fire Country,' and 'Watson.' This initiative is part of a promotional campaign to engage viewers ahead of CBS's Premiere Week. The move marks a significant expansion of Pluto TV's content offerings, providing viewers with more options to enjoy CBS's programming without a subscription.
Why It's Important?
This collaboration between Pluto TV and CBS highlights the growing trend of free streaming services offering premium content to attract viewers. By providing full seasons of popular shows, Pluto TV aims to increase its user base and compete with subscription-based platforms. The initiative benefits CBS by building anticipation for new episodes and engaging audiences with its content. This strategy could influence other networks and streaming services to explore similar partnerships, potentially reshaping the landscape of content distribution and viewer engagement.
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