Founded in 1958, BAIC Group has grown to become one of China's leading state-owned automotive manufacturers. This article delves into the historical journey of BAIC Group, highlighting key milestones and
developments that have shaped its trajectory over the decades. From its early beginnings to its current status as a major player in the global automotive industry, BAIC Group's evolution is a testament to its strategic growth and adaptation.
Early Beginnings and Initial Success
BAIC Group was originally established as Beijing Automobile Works (BAW) in 1958. The company found early success with the production of the Dongfanghong BJ760, a vehicle based on the Soviet GAZ-21. This initial venture laid the foundation for BAIC's future endeavors in the automotive industry. By 2010, BAIC had become one of the top ten most productive Chinese automakers, largely due to the popularity of its subsidiary Beijing Automobile Works and the surge in demand for Beijing Hyundai products.
In 2011, BAIC solidified its position as the fifth largest vehicle-maker in China, manufacturing 1.5 million vehicles. This achievement was followed by a consistent performance in 2012, with the production of 1.7 million vehicles, 30% of which were commercial or heavy-duty products. These early milestones were crucial in establishing BAIC as a formidable force in the automotive sector.
Strategic Acquisitions and Technological Advancements
In 2009, BAIC Group made a significant move by acquiring technology from Saab Automobile, a former unit of General Motors. This acquisition included the rights to three vehicle platforms, Saab 9-3 and Saab 9-5 technologies, two engine technologies, and two transmission systems. This strategic acquisition allowed BAIC to produce older Saab models for sale in China, marking a pivotal moment in its technological advancement.
The first Saab-based model, the Senova C70, debuted in May 2013, showcasing BAIC's ability to integrate Western technology into its product offerings. This move not only enhanced BAIC's technological capabilities but also expanded its market reach, positioning the company as a competitive player in the global automotive industry.
Recent Developments and Global Expansion
In recent years, BAIC Group has continued to expand its global footprint. In July 2019, the company acquired a 5% stake in Daimler AG, which was later increased to 9.98% in December 2021, making BAIC the largest shareholder of Daimler AG. This acquisition underscores BAIC's commitment to strengthening its international presence and fostering strategic partnerships.
Furthermore, BAIC's collaboration with Huawei in 2024 to launch the Stelato S9 smart flagship sedan highlights its focus on innovation and smart technology. This partnership represents a new era for BAIC, as it continues to evolve and adapt to the changing dynamics of the automotive industry.
