Blackpink
is gearing up to release its highly anticipated third mini album, DEADLINE. And kick-starting the countdown, the K-pop girl band triggered BLINKs by dropping the concept teaser photos giving fans a first look at the visual world of the upcoming project. However, the excitement turned into a guessing game when netizens started cracking their brains to decode which image belonged to whom among Jisoo, Jennie, Lisa and Rosé. And it surely gave way to interesting reactions on social media. Blackpink recently wrapped up its DEADLINE World Tour that spanned for seven months. It is now getting ready to present their new album as a closing gift, and fans are counting days for its launch.
Blackpink kick off DEADLINE promotions
On January 30, the official social media handles of Blackpink and their agency YG Entertainment officially revealed the first concept teaser images for the group's next mini album, DEADLINE. It marks the start of the promotional rollout for the girl band's comeback to music after almost three and a half years since the group's last full-group release.Though the images offered a tiny glimpse of the four members, it is still significant enough to fuel global fan excitement and speculation.
Visual concept and themes
The photos offer a minimalism meets high-fashion theme. Unlike many teaser images that unleash an entire visual set, DEADLINE's first teaser is strikingly minimalistic, primarily rendered in black and white, and focusing on close-up portraits of the four members with refined styling that emphasizes details like elegant hairdos, bold accessories, and expressive facial elements.
Curious case of composition
The photos tease, but not reveal. They stop short of full outfits or full faces creating mystery and inviting interpretation from fans. Given how the photos maintain a restrained artistic atmosphere rather than a playful or overtly colourful pop aesthetic, it is hard to guess which image belongs to whom. Though Lisa's slight profile is visible, the remaining Jisoo, Jennie and Lisa have left fans thinking hard. Netizens continue to guess and post their reactions on X (formerly Twitter). Many described the teasers as "futuristic yet familiar," emphasising that they carry BLACKPINK's signature aura.
BLINKs guessing game
One fan wrote, "Rosie always poses with her hand on her hip." Another one added, "Those big hands aren't Jennie's, they are Jisoo's." A BLINK guessed, "the "who is jennie?" " who is jisoo?" has blinkcity in a tailspin." A post said, "Deadline teasers hitting harder than my actual deadlines. Queens, you're ruining my productivity but I'm not even mad!" A user claimed, "Kinda gives HYLT roll like I have seen who is who debates on my line, pinks revealed almost clearly.. THE HIT IS LOADING and I am soooo Fckn sat."Blackpink will release the full album DEADLINE on February 27, 2026.
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