FIFA World Cup 2026 is set to start on June 11 and continue till July 19 across the United States, Canada and Mexico. Ahead of the football tournament, which will see participation from 48 countries, scammers and fraudsters are trying new ways to target football fans online. To counter this and help users stay safe, Mark Zuckerberg-owned Meta, which operates Facebook, Instagram, WhatsApp and Threads, has announced a series of anti-scam measures.The company said major sporting events often lead to a rise in online fraud, including fake ticket sales, false travel offers and misleading accommodation listings. Many scammers use the popularity of such events to trick fans into sharing personal details or making payments for services that do not exist.As
part of its latest effort, Meta will start showing special notifications on Facebook. Users searching for FIFA World Cup 2026 tickets or visiting related groups will see reminders encouraging them to buy tickets only from verified sources.Lionel Messi Matches Cristiano Ronaldo's World Record As Argentina Announce Squad For FIFA World Cup 2026
The notifications will also provide links to reporting tools so users can quickly report suspicious content, pages or accounts."Starting this week, we’re launching a Facebook pop up notification that will remind people throughout the tournament to make sure they get tickets from verifiable sources. When people search for terms related to FIFA World Cup tickets on Facebook or visit related Groups, we’ll remind them what to look out for before buying tickets, and also share links to our reporting tool so they can report suspicious content or accounts," the social media giant said in a blog post. According to Meta, it is also increasing the use of AI and other advanced technologies to detect scams and remove harmful content. The company has dedicated teams that monitor accounts involved in fraud and take action against those that violate platform policies.
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The social media platform says that scammers often operate across multiple platforms, making them harder to track. To tackle this problem, the company is working with industry partners, law enforcement agencies and organisations through programmes such as the Global Signal Exchange (GSE) and Fraud Intelligence Reciprocal Exchange (FIRE).Meta also collaborated with Visa. Through shared intelligence, the companies were able to identify and remove a network of fake websites that copied FIFA World Cup branding and promoted fraudulent gambling schemes. These websites allegedly promised unrealistic winnings and attempted to collect users’ personal and financial information.The company says it will continue working with partners before, during and after the FIFA World Cup 2026 to identify new scam tactics and improve user safety.