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India is expanding its export outreach to 50 countries, which together account for about 90% of its outbound shipments, in a bid to cushion the impact of higher US tariffs, according to government sources.
The Commerce Ministry is widening its earlier plan that focused on 20 target markets to now include more destinations in West Asia and Africa. Officials are taking a product-by-product approach under three key pillars — export diversification, import substitution, and enhancing export competitiveness — to reduce reliance on any single market and mitigate the risks of trade disruptions.
The expanded strategy comes amid concerns over slowing global demand and potential headwinds from Washington’s tariff measures.
West Asia is seen as a key growth region for Indian engineering goods, gems and jewellery, while Africa offers opportunities in pharmaceuticals, auto components, and agricultural products.
In June 2025, India’s merchandise exports were almost unchanged year-on-year at $35.14 billion, weighed down by global economic uncertainties.
However, the trade deficit narrowed to a four-month low of $18.78 billion, helped by a moderation in imports. Officials say the broader market focus aims to strengthen India’s position in global trade
despite a challenging external environment.
Also Read: Ripple Effect: US Tariffs threaten to derail India’s affordable housing recovery
The Commerce Ministry is widening its earlier plan that focused on 20 target markets to now include more destinations in West Asia and Africa. Officials are taking a product-by-product approach under three key pillars — export diversification, import substitution, and enhancing export competitiveness — to reduce reliance on any single market and mitigate the risks of trade disruptions.
The expanded strategy comes amid concerns over slowing global demand and potential headwinds from Washington’s tariff measures.
In June 2025, India’s merchandise exports were almost unchanged year-on-year at $35.14 billion, weighed down by global economic uncertainties.
However, the trade deficit narrowed to a four-month low of $18.78 billion, helped by a moderation in imports. Officials say the broader market focus aims to strengthen India’s position in global trade
Also Read: Ripple Effect: US Tariffs threaten to derail India’s affordable housing recovery
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