Myntra, T-Series, Reliance & More: Big Brands Are Apologising Online. Reason? It’s Not What You Think!

Social media is suddenly filled with brands issuing public apologies. Well, one would think they are doing this because they might have done something wrong, or maybe they are apologising to their customers

for all the “inconveniences caused till now.” However, that’s not the case. There’s actually a ''cool'' reason behind these public apologies by brands flooding social media — and the internet just cannot stop laughing. Guess what? They are issuing public apologies for being “too good.”''Being Too Good'' Trend By BrandsWhat? Yes, you heard that right! Brands like Myntra, Skoda, T-Series, Reliance Digital, and Keventers — and these are just a few names — have joined the trend. More and more brands are jumping on this, and it has definitely become a trend. A trend for brands to appreciate themselves for serving their customers. Sometimes things do go wrong, but most of the time, these brands have strived hard to provide their customers with the best quality — and now they just want to acknowledge that. They are doing it in a quirky way, which is being loved by the internet. A trend that people find so unique and hilariously intelligent.Myntra took to Instagram to issue an “official public apology,” in which they wrote, “OFFICIAL APOLOGY STATEMENT: We owe you an apology. For making ‘Where did you get that?’ your most heard sentence. For beauty deals that hit faster than your group chat replies. For fits that make casual plans feel like red carpets. We’ll try to tone it down, but you and we both know that’s not happening. Sincerely, Not really sorry. — Myntra.”

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A post shared by MYNTRA (@myntra)

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A post shared by T-Series (@tseries.official)

And there are more!

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A post shared by Reliance Digital (@reliance_digital)

How Social Media Is ReactingThe whole of social media doesn’t need to be impressed by this trend, but yes, the majority is. Some netizens have taken this as a “golden opportunity” to actually highlight the issues they face with the very brands hopping on this trend. The brands, in turn, can be seen quickly replying to these comments. But yes, the majority of the internet agrees that these brands “deserve appreciation” for constantly working to improve their customer service.

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A post shared by Ranveer Brar (@ranveer.brar)

Keep a tab on social media and see which brand joins the trend next.