A Rs 10 Crore Estate
Popularly known as Flying Beast, Gaurav Taneja has invested a significant Rs 10 crore in his sprawling farmhouse located in the Delhi-NCR region. This
opulent property serves as more than just a residence; it's the central hub for his diverse entrepreneurial ventures. Revealed to be his most substantial investment, the farmhouse embodies a unique fusion of modern luxury and traditional Indian living, reflecting Taneja's multifaceted personality as a bodybuilder, YouTuber, and businessman. It's a testament to his success, providing a picturesque backdrop for his ambitious projects and a tranquil escape from his public life.
Traditional Achaar Business
At the heart of this grand estate lies Gaurav Taneja's flourishing food business, operating under the brand name 'Rosier'. From this very farmhouse, he meticulously manages the production and distribution of a curated selection of organic products. The range includes artisanal buttermilk, pure A2 cow ghee, and a variety of traditional Indian pickles, lovingly referred to as 'achar'. This venture showcases his commitment to offering high-quality, authentic food items derived from natural sources. The farmhouse is not just a location; it's the operational core where these beloved culinary products are brought to life.
Organic Farming & Dairy
The farmhouse is a vibrant ecosystem of organic practices and a substantial dairy operation. Gaurav Taneja nurtures a herd of approximately 200 cows on his property, showcasing a deep connection with nature and animal husbandry. While he doesn't directly sell the raw milk, it forms the foundation for his premium A2 cow ghee and rich butter. The farm also yields refreshing buttermilk, bottled in generous glass containers for his customers. This dedication to organic farming and sustainable dairy practices underlines his commitment to health and well-being, extending from the farm to the consumer's table.
Eco-Friendly Design
A striking feature of the farmhouse's interior design is the innovative use of traditional Indian techniques, specifically the 'lipai' walls. These walls are artfully plastered with cow dung, a time-honored method that provides exceptional natural cooling and acts as a thermal insulator, keeping the interiors comfortably cool. Far from emitting any strong odors, this 'gobar paint' also serves as a natural disinfectant, enhancing the home's healthy living environment. This eco-conscious approach to construction beautifully integrates sustainable practices with aesthetic appeal, creating a unique and breathable living space.
A Rustic Charm
Upon entering the farmhouse, particularly the lounge area, visitors are immediately struck by its charming, rustic ambiance. This aesthetic is thoughtfully curated to blend seamlessly with the natural surroundings and the organic ethos of the estate. The space evokes a sense of warmth and groundedness, a stark yet harmonious contrast to the modern world. It's a deliberate design choice that complements the overall theme of tradition and sustainability, offering a welcoming and authentically Indian atmosphere that instantly puts guests at ease.
