An Island Dream
Sweden, a nation boasting an extraordinary number of islands – precisely 267,000 – has launched an incredible initiative to share its natural beauty and serene
landscapes. The 'Your Swedish Island' program presents a unique chance for five individuals to experience the ultimate escape by living rent-free on one of its secluded islands for an entire year. This isn't just a vacation; it's an opportunity to become an island custodian, embracing a lifestyle of peace, solitude, and a deep connection with nature, all while remaining within reach of local communities for everyday needs. This initiative, a collaboration with the National Property Board, aims to offer a taste of genuine luxury – the profound quietude found in remote natural settings, as highlighted by Visit Sweden's CEO, Susanne Andersson.
Becoming an Island Custodian
To participate in this dreamlike contest, interested individuals must submit an application, which is now open. The core of the 'Your Swedish Island' program involves winners acting as stewards for their assigned island, undertaking basic responsibilities to care for the natural environment. In return for this commitment, they are granted a year of free living. Visit Sweden emphasizes that while the islands are wonderfully secluded, they are conveniently located near local communities, ensuring access to essential services and the possibility of engaging with local culture. The selection process is competitive, with a recent survey indicating a strong public desire for such an escape, with 44 percent of respondents expressing happiness at the prospect of leaving crowds behind for their own island, drawn by silence, fresh air, and nature access.
Boosting Your Chances
For those eager to secure one of these coveted island spots, Visit Sweden offers a specific way to enhance their application. Beyond the standard application, participants can significantly increase their odds by creating and submitting a public video on either Instagram or TikTok. This video should creatively express their motivation and suitability for the role of island custodian, utilizing the campaign hashtags #visitsweden and #YourSwedishIsland. A panel of judges will meticulously review these submissions, selecting the five most compelling candidates based on their creativity and genuine personal drive. The winners are slated to be announced in June. It's important to note that winning this opportunity comes with a year-long commitment and a formal contract outlining stewardship duties, underscoring the responsibility that accompanies this idyllic lifestyle.














