The 'Best Before' Date: A Mark of Quality
The 'Best Before' date is perhaps the most misunderstood label on packaged goods. According to the Food Safety and Standards Authority of India (FSSAI), this date indicates the period during which the food will be at its peak quality. It's a guarantee
from the manufacturer that until this date, the product will retain its intended flavour, texture, freshness, and nutritional value, provided it's stored correctly. After the 'Best Before' date, the food doesn't instantly become unsafe. It might lose some of its crispness, aroma, or taste, but it is generally still safe to consume. Think of products like biscuits, chips, cereals, and spices. They might not be as perfect as the day they were packed, but they are often perfectly edible long after this date has passed.
The 'Expiry' or 'Use By' Date: A Crucial Safety Line
Unlike the 'Best Before' date, the 'Expiry Date' or 'Use By' date is a matter of safety. The FSSAI defines this as the final day the manufacturer guarantees the product is safe to consume. After this date, the food should not be sold or eaten, as it could pose health risks due to the potential growth of harmful bacteria or chemical changes. This label is typically found on perishable items that spoil quickly, such as dairy products, fresh meats, prepared salads, and baby formula. Consuming food past its expiry date can increase the chances of foodborne illnesses, even if the product looks and smells fine. This is one date you should always respect without compromise.
Other Dates: 'Mfg. Date' and 'Sell By'
You will often see a 'Date of Manufacture' (Mfg. Date) on labels. This simply tells you when the product was made or packaged. It's used for tracking and quality control. Another term you might encounter, though less common in India, is the 'Sell By' date. This date is primarily an instruction for the retailer, indicating how long a product should be displayed on shelves for sale to ensure quality for the consumer. It is not a safety date, and food is often still good for some time after the 'Sell By' date has passed. For consumers, the most important dates to focus on remain 'Best Before' and 'Expiry/Use By'.
Beyond the Label: Trust Your Senses
Date labels are helpful guidelines, but they aren't the only tool at your disposal. Your senses are often the best judge of whether food is still good to eat. Before consuming any food, especially one that is near or past its 'Best Before' date, perform a quick check. Look for signs of spoilage like mold, discoloration, or a slimy texture. Open the package and smell it; any off, sour, or unusual odours are a clear warning sign. For canned goods or tetra packs, check for bulging, leaking, or rusty containers, as these can indicate bacterial contamination. If a sealed jar makes a hissing sound upon opening or the food inside is foamy, it's best to discard it. When in doubt, it is always safest to throw it out.
Smart Storage and Reducing Waste
How you store your food is just as important as reading the label. FSSAI guidelines note that date validity depends on stated storage conditions being met. Keep pantry items in cool, dark, and dry places. Once a package is opened, the printed date is no longer a reliable guide, as exposure to air and moisture accelerates spoilage. Transfer items to airtight containers to extend their life. Understanding these labels correctly is a powerful step in reducing household food waste. Studies show that a significant amount of edible food is thrown away simply because of confusion over date labels. By making informed decisions, you not only prevent this waste but also save money and contribute to a more sustainable food system.














