What is a Destination Dupe?
The concept is simple: instead of heading to an overwhelmingly popular, and often expensive, tourist destination, you choose a place that offers a similar experience. Think of it as finding the hidden gem that gives you the same cultural flavour, architectural
beauty, or stunning landscapes without the long queues and inflated prices. This trend has gained traction as travellers become more conscious of over-tourism and seek more authentic, budget-friendly experiences. It’s about being a smarter tourist, finding that perfect blend of discovery and value, and creating a trip that feels more personal and less like a box-ticking exercise.
Swap Santorini for Paros
Santorini is world-famous for its dramatic sunsets over the caldera and iconic whitewashed villages. But that fame comes with a hefty price tag and shoulder-to-shoulder crowds. For a more relaxed and authentic Greek island experience, consider its Cycladic neighbour, Paros. Paros delivers the classic Greek island vibe with charming fishing villages like Naoussa, beautiful sandy beaches, and a more laid-back atmosphere. While Santorini’s beaches are mostly volcanic pebbles, Paros boasts golden sands perfect for swimming. A trip to Paros can cost roughly half of what you might spend on Santorini for a similar standard, with daily expenses for a mid-range trip being significantly lower. You'll find yourself paying less for everything from hotels to meals, all while enjoying the same beautiful Aegean Sea.
Instead of London, Try Liverpool
London is a global hub of history, art, and theatre, but it's also a sprawling metropolis that can be overwhelming and expensive. For a city break that’s just as rich in culture but more compact and affordable, look north to Liverpool. Recognised for its musical heritage as the birthplace of The Beatles and its passionate football culture, Liverpool offers a vibrant and friendly atmosphere. The city boasts world-class institutions like the Tate Liverpool and the Walker Art Gallery, rivalling London's offerings. Best of all, Liverpool is famously friendly and much cheaper; a meal or a pint costs significantly less than in the capital. Its manageable city centre is easy to explore on foot, allowing you to soak in the maritime history of the Albert Dock and the lively music scene without the constant need to navigate a crowded tube system.
Trade the Amalfi Coast for the Albanian Riviera
The Amalfi Coast in Italy is the definition of picturesque, but its narrow roads and high-season crowds can test the patience of any traveller. A stunning and more rugged alternative is the Albanian Riviera. This stretch of the Ionian coastline features turquoise waters, dramatic cliffs, and pristine beaches that rival anywhere in the Mediterranean. From the lively town of Sarandë to the charming villages of Dhërmi and Himarë, you'll find a similar combination of mountain scenery and coastal bliss. While it's no longer an undiscovered secret, the Albanian Riviera offers incredible value and a sense of adventure that can be hard to find on the more manicured Italian coast. The best times to visit are often considered to be June or September, when the weather is warm but the summer crowds have thinned.
Pick Kuala Lumpur over Singapore
Singapore is known for its dazzling modernity, cleanliness, and efficiency, but it's also one of the world's most expensive cities. For a similar Southeast Asian metropolis experience with a more wallet-friendly price point, Kuala Lumpur (KL) is an excellent dupe. The Malaysian capital shares many similarities with Singapore, from towering skyscrapers and lush city parks to a fantastic food scene influenced by Malay, Chinese, and Indian cultures. However, your money goes much further in KL. While Singapore may feel more polished, KL offers a vibrant, slightly more chaotic energy that many travellers find appealing. You can feast on world-class street food, explore impressive shopping malls, and visit cultural landmarks for a fraction of what it would cost just a short flight away.














