Explore the San'in Region
Often called Japan's least-visited corner, the San'in region along the Sea of Japan coast is a treasure trove of authentic experiences. This area, which includes the Shimane and Tottori prefectures, is rich in both mythology and natural beauty. You can
visit Izumo Taisha, one of Japan's oldest and most important Shinto shrines, said to be the home of the god of marriage. Another must-see is Matsue Castle, one of only twelve original castles remaining in the country. Perhaps most surprisingly, Tottori is home to Japan's largest sand dunes, a vast landscape that offers camel rides and stunning seaside views. The region is perfect for those looking to escape the crowds and discover a part of Japan that feels preserved in time.
Discover the Spiritual North of Tohoku
Located in the northern part of Japan's main island, the Tohoku region offers a rugged, spiritual, and deeply rewarding journey. It's an area known for its dramatic landscapes, from the scenic Matsushima Bay with its pine-clad islands to the volcanic mountains of Hachimantai. History enthusiasts will appreciate the well-preserved samurai district in Kakunodate and the impressive Hirosaki Castle. For a truly unique experience, visit the Dewa Sanzan, three sacred mountains that have been a destination for pilgrims for centuries, offering serene hikes and ancient shrines. The region is also famous for its onsen (hot springs), such as the rustic and remote Nyuto Onsen or the picturesque Ginzan Onsen, whose traditional inns are said to have inspired famous animated films.
Journey Through the Iya Valley on Shikoku
Shikoku, the smallest of Japan's four main islands, is often overlooked but offers incredible adventures, particularly in the remote Iya Valley. This mountainous region is characterized by steep valley walls, crystal-clear rivers, and a sense of profound isolation. The area is famous for its vine bridges, particularly the double bridges known as Oku-Iya Kazurabashi, which are both thrilling to cross and a marvel of traditional engineering. While public transport can be challenging, renting a car unlocks a world of scenic drives, hiking trails, and historic villages. The Iya Valley provides an escape into deep nature and a glimpse into a more rural, slow-paced way of life that is hard to find on the main tourist routes.
Find Art and Tranquillity in Kurashiki
Just a short train ride from the major hub of Okayama lies Kurashiki, a beautifully preserved canal town often called the 'Venice of Japan'. Its historic district features willow-lined canals, traditional storehouses with white walls and black tiles, and stone bridges that create a picturesque scene. Once a vital rice distribution center, many of the old storehouses have been converted into cafes, boutiques, and museums. Notably, Kurashiki is home to the Ohara Museum of Art, Japan's first museum of Western art, which boasts an impressive collection including works by Monet and Picasso. It’s a perfect destination for art lovers and those seeking a peaceful, atmospheric town to explore on foot.
Embrace the Subtropical Pace of Okinawa
While many have heard of Okinawa, few international travellers venture to these subtropical islands at the southern tip of Japan. With a distinct history and culture as the former Ryukyu Kingdom, Okinawa offers a completely different atmosphere from mainland Japan. Here, you'll find stunning beaches, world-class scuba diving, and lush jungles. The pace of life is slower, more laid-back, and imbued with a unique blend of Japanese, East Asian, and American influences. Exploring the main island or hopping to smaller, more remote islands like those in the Yaeyama group provides a beach-focused, relaxing alternative to the temple- and city-heavy itineraries elsewhere in the country.
