The Starting Point: 'Date of Manufacture'
Often abbreviated as 'Mfg. Date' or 'Date of Packing', this is the first crucial piece of information on any packaged food. It tells you exactly when the product was made or packed. According to the Food Safety and Standards Authority of India (FSSAI),
this date is a mandatory part of labelling. It serves as the baseline for all other dates on the package. For fresh products, knowing the packing date helps you gauge how long the item has been on the shelf. For longer-lasting goods, it’s the starting point from which the 'Best Before' or 'Expiry' period is calculated.
Quality vs. Safety: The 'Best Before' Date
The 'Best Before' date is arguably the most misunderstood label. It is purely an indicator of quality, not safety. FSSAI defines it as the date up to which the food will retain its specific qualities, such as flavour, freshness, and nutritional value, provided it is stored correctly. After this date, the food may still be perfectly safe to eat, but its taste or texture might have diminished slightly. For example, a packet of biscuits might be less crisp or a spice might lose some of its aroma. So, if a product is past its 'Best Before' date but has been stored properly and shows no signs of spoilage, it is generally not a health risk. This distinction is vital in preventing unnecessary food waste.
The Hard Deadline: 'Expiry Date' or 'Use By'
Unlike 'Best Before', the 'Expiry Date' or 'Use By' date is a clear instruction about safety. The FSSAI states that after this date, the food is considered unsafe to consume and should not be sold or eaten. This label is typically found on highly perishable items that are more susceptible to bacterial growth, such as dairy products, bread, and some packaged meals. Consuming food past its expiry date can pose a serious health risk, potentially leading to foodborne illnesses. Therefore, this is one date you should always respect. If a product has passed its expiry date, it should be discarded, regardless of how it looks or smells.
What About 'Sell By' Dates?
While less common in India, you might encounter 'Sell By' dates on imported goods. This date is not for the consumer; it's a guide for retailers. It tells the store how long to keep the product on the shelf for sale, allowing for a reasonable period of at-home storage after purchase. A product is still safe to consume after its 'Sell By' date has passed. For example, milk is often good for up to a week after its 'Sell By' date if it has been continuously refrigerated. Think of it as a stock management tool for the shop, not a safety deadline for your kitchen.
Beyond the Label: Trust Your Senses
Date labels are a valuable guide, but they aren't foolproof. Proper storage is essential to ensuring a product remains safe and high-quality until its printed date. If a milk carton is left out in the sun, its 'Best Before' date becomes meaningless. Always use your senses as a final check. Before consuming any food, especially if it's near or past its date, inspect it. Look for changes in colour, texture, or the presence of mould. An 'off' smell is a clear warning sign. If a can is bulging or dented, or a seal is broken, it's best to discard the product, no matter what the date says. These are indicators that the food may be spoiled and unsafe to eat.
Informed Choices, Less Waste
Understanding these dates does more than just keep you safe; it empowers you to be a smarter shopper and reduce food waste. Consumer confusion over date labels is a significant contributor to food being thrown away prematurely. By knowing that a 'Best Before' date is about peak quality, not safety, you can avoid discarding perfectly good food. This small shift in understanding can have a big impact, helping you save money on groceries and reducing the environmental footprint associated with food waste. Making informed choices starts with flipping the pack and knowing what the labels truly mean.














